Make Up For Ever Ultra HD Foundation – Review

Make Up For Ever Ultra HD Foundation - Review

By request, today is the first of a two-post mini-series featuring more of the brand Make Up For Ever. Starting off with Make Up For Ever’s brand new release the Ultra HD Foundation Fluid which will eventually replace the previous HD foundation (which is due to be discontinued around September 2015).

But firstly in case you’ve never heard of Make Up Forever’s HD foundation here’s the low down on what the original promised, delivered and how the new updated version compares.

The HD formula was originally created by makeup artist’s for the TV and film industry, a formula that would provide medium coverage whilst remaining completely invisible to the latest high-definition technologies and the naked eye. This formula went on to become hugely popular around the world with makeup artist’s and consumer’s alike.

This latest update of the original (in line with the new 4k technology definition advances which are x4 stronger than original HD imagery) provides some subtle but impressive improvements. The Ultra HD Foundation (UK public release August) now has a total of 40 shades compared to the original 25, so offer’s a much larger selection. There’s a noticeable increase in the medium to dark shades plus the inclusion of some olive tones. The numbering system has also been redesigned making it far easier to use.

Make Up For Ever Ultra HD Foundation - Review

The Formula: if there was one slight negative regarding the previous formula it was that it was quite rich for use on oily/very oily skin (possibly requiring a primer) so this is really one of the main changes which has made the end product now able to be used confidently on all skin types. The formula is now more dewy, it’s not as thick and contains a larger percentage of water whilst still providing that famous light-diffusing invisible medium coverage.

Applicationapply the product from the middle of the face outwards in upward movements, with a foundation buffing brush buff in circular motions until your happy with the final result. You could set with Make Up Forever’s HD powder over the t-zone if you felt it was necessary using a kabuki brush. 

Make Up For Ever Ultra HD Foundation - Review

So there you have it, it’s definitely one of my favourite all time foundations as it blends and sits so beautifully on the skin, providing the complexion with a second skin like, natural finish and spectacular glow. Final verdict: some great improvements to an already amazing product.

Next week’s post includes the rest of my mini haul I picked up at the lovely PAM’s (Precious About Make-up) it’s all about Make Up For Ever’s second most popular line and the correct way to use it plus a few killer shades, so do pop back… or alternatively subscribe here for post’s delivered straight to your inbox.

Have you tried any Make Up Forever products? Which are your favourites let me know below.
















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  • Laura Creeney

    I really wanna try MUFE, now that it is stocked in Debenhams I don’t really have any excuses! I love that this foundation is available in 40 shades, wow! It sounds like an amazing product (:

    L x

  • I’ve been on the hunt for a new foundation since my Kat Von D one ran out, I’m gonna give Makeup Forever’s ones a go now. x

  • This does sound really good and I have heard great things about Makeup Forever. the finish sounds like exactly what I look for in a foundation and great that it’s now available in the UK. xx

    • It’s definitely one to try, Such a great brand in general 🙂 k x

  • Laura Nolan

    Been on the look out for a new foundation to try! Love your images too
    Laura x

  • Glad to hear they’ve made it more suitable for those who have oily skin! I think I have combination skin but I hate it when foundation is really thick and makes me feel like I’m wearing another layer of skin or something! Great review 🙂

    Laura @ What’s Hot?

  • Rachel Hughes

    I’m not normally someone who wears foundation, but this looks like a great make, will definitely have to try it out. Great review

    • It really is one of the best I’ve tried, if you’re looking for a natural looking foundation it’s definitely one I would recommend. k x

  • I wasn’t such a fan of the original version, but maybe I’ll have more luck with the improved formula. Can’t wait to give it a try!

    Alice / Alice Grace Beauty


  • Sarah Parry

    This sounds like a pretty good product, i’ve never tried any makeup forever products so I may have to give it a try!

    • Yes its one of my all time favourites, definitely one try. Thanks for stopping by. k x